Learn about our journey, our mission, and our commitment to Zimbabwe's beef production sector.
The Zimbabwe Beef Producers Society (ZBPS) was established in 2022 with a clear mandate: to unite and empower Zimbabwe's beef producers under one representative body. Since our inception, we have grown to represent communal, small-scale, and commercial cattle farmers across all 10 provinces of Zimbabwe.
We are recognised by the Ministry of Lands, Agriculture, Fisheries, Water and Rural Development and are proud members of the Livestock and Meat Advisory Council (LMAC). Our affiliation with the Zimbabwe Herd Book (ZHB) further strengthens our commitment to quality and traceability in the beef industry.
Year Established
Provinces Covered
Farmer Categories
"We envision a Zimbabwe where the beef production sector is recognized as a world-class leader, renowned for its high-quality, sustainable, and ethically produced beef. A sector that contributes meaningfully to the nation's economic growth, rural development, and food security."
"Our mission is to empower Zimbabwe's beef producers through provision of essential services, advocating for favourable policies, and promoting best practices in livestock production. We strive to enhance the profitability and sustainability of the beef production sector, ensuring a secure future for generations to come."
These principles guide every decision we make and every action we take
We are committed to responsible stewardship of livestock and land. This includes maintaining high standards of animal welfare, implementing sustainable farming practices, ensuring biosecurity, and producing quality beef that meets both local and international standards.
We support our members in achieving financial success through efficient production methods, effective marketing strategies, fair market access, and active influence on policies that affect the profitability of beef production.
We embrace the adoption of new technologies and practices that improve efficiency, profitability, animal well-being, and environmental sustainability. We encourage our members to stay at the forefront of agricultural innovation.
We facilitate linkages between our members and other institutions, organisations, and stakeholders to ensure wide reach, endorsements, and access to valuable information that benefits the entire beef production value chain.
We foster producer unity and encourage knowledge sharing, education, training, and meaningful engagement with all stakeholders in the beef industry. Together, we are stronger and more effective.
We champion the interests of cattle producers in policy discussions at local, national, and international levels. We ensure that the voice of beef producers is heard and considered in all decisions affecting the industry.
Comprehensive support for beef producers at every stage
Active engagement in policy discussions to champion the interests of cattle producers. We represent your voice at government and industry forums.
Expert guidance on breeding, nutrition, animal health, and marketing. Access training programs and technical resources to improve your operations.
Connect with domestic and international markets. We facilitate linkages with buyers, processors, and exporters to ensure fair prices for your products.
Access quality inputs including feed, supplements, breeding stock, and veterinary supplies at competitive prices through our collective purchasing power.
Financial literacy training and access to financing options. We work with financial institutions to provide tailored products for beef producers.
Participate in events, workshops, and field days. Build valuable connections with fellow producers, industry experts, and potential business partners.
Proudly partnered with leading industry organisations
Livestock and Meat Advisory Council
Zimbabwe Herd Book
Ministry of Lands, Agriculture, Fisheries, Water and Rural Development